Avon, In the Premiere Hair Care Business?

avonMove over Kerastase and Pureology there is a new Premiere Hair Care line in town! Avon will be launching a new premiere Hair Care line over the summer! I don’t have much details but will dish as soon as I hear. I wonder what the plans are for Avon? I heard they recently acquired premiere skincare brand Liz Earle Naturally Active Skincare in there efforts to create a strong premiere skin care brand. Liz Earle’s expertise in botanical ingredients and natural is unsurpassed and puts Avon in a new space. Yes I have the products here and I love them!

I guess the recession is over and we are all searching for premiere brands or is Avon’s strategy to offer premiere brands at a reasonable price? Only time will tell.

NYC Readers: Ruth Roche/Pureology Salon Fundraising Event

From February 2 – 6, join Rare by Ruth Roche/Pureology Salon for a fundraising event benefitting Global Green USA’s Haiti rebuilding efforts. 100% of the donations will go to Global Green USA’s efforts to help sustainably rebuild healthier, energy efficient, disaster resistant housing, schools and other structures in Haiti in the months ahead.

For a $25 donation, guests will receive a 15–minute Pureology Hydrating Scalp Massage – this intense conditioning treatment delivers long lasting hydration, while natural ingredients restore dehydrated hair and maximize colour retention. Clients can add on the Hydrating Scalp Massage donation to their existing appointment or book as a standalone service.* Participating guests will receive a complimentary petite size Pureology EssentialRepair ColourMax or EssentialRepair InstantRepair.

When: Tuesday, 2/2 – Saturday, 2/6, 2010
Where: Rare by Ruth Roche/Pureology Salon
317 Church Street
New York (Tribeca), NY 10013
212-343-9133

Book your appointment today – call 212-343-9133 and mention the Haiti fundraiser!

*Appointments on a first come, first serve basis.

Walk to Break the Silence On Ovarian Cancer with Pureology

pureology

Help break the silence on ovarian cancer with Pureology.  On September 26th in NYC join Pureology and the NOCC Long Island Chapter at the 3rd annual “NOCC Walk to Break the Silence on Ovarian Cancer”.  As an added bonus all of our StyleBell readers that join will receive a Pureology travel kit including petite Essential Repair Shampoo, HairConditioner, and a teal bandana!  Register today!

Pamper Your Mom with Pureology

pureologyrepair

As you all know very well that Pureology is my favorite line of hair care I had to give a little Pureology love for Mother’s Day.  Help your mom take a break from her busy days and indulge with Pureology Serious Colour Care’s NEW EssentialRepair System.  The fragrance alone will help her relax.  If that is not enough the reparative daily care and treatments feature enhanced formulas, superior ingredients, and decadent textures for over processed, damaged, fragile and highly-sensitized colour-treated hair.  It is like a facial for your hair!
The Pureology EssentialRepair System has protein-rich soymilk and concentrated dose of pure biotin which help fortify and defend against hair damage, while organic botanicals of nurturing olive oil and chamomile restore softness and healthy shine. The best part zero sulfates.  Give your Mom a little Pureology love.

As you all very well know, Pureology is my favorite line of hair care.  So  I had to give a little Pureology love for Mother’s Day.  Help your mom take a break from her busy days and indulge with Pureology Serious Colour Care’s NEW EssentialRepair System.  The fragrance alone will help her relax.  If that is not enough the reparative daily care and treatments feature enhanced formulas, superior ingredients, and decadent textures for over processed, damaged, fragile and highly-sensitized colour-treated hair.  It is like a facial for your hair!

The Pureology EssentialRepair System has protein-rich soymilk and concentrated dose of pure biotin which help fortify and defend against hair damage, while organic botanicals of nurturing olive oil and chamomile restore softness and healthy shine. The best part zero sulfates.  Give your Mom a little Pureology love.

Homemade Hair Refresher To Go

conditionersNeed a hair refresher on the go?  I have discovered a great new hair tip that I had to share with you all.  If you have curly or wavy hair and you have noticed throughout the day it loses its pizazz try this hair refresher.  Take your everyday conditioner, about 2 tbsp, and mix with about 6 ounces of water. Put in a spray bottle and shake up.  Whenever you feel that your hair is frizzing out or needs extra bounce spray on your hair and leave in.  You can use this on your kids as well. A low cost way of keeping your hair beautiful.  I love it!

Hillary Duff’s 21st Birthday & Pureology

Happy Birthday Hillary’s Duff!  Hillary’s 21st birthday was on Saturday and of course Hillary had to swing it in complete Duff style with beau, Mike Comrie.  Hillary was spotted before the big bash on the streets of NY at a local Children’s bookstore ubber casual.  Insiders have told StyleBell that each of the guests at the cozy bash, including sis Haylie and Nick Zano, received a Pureology gift basket including the Pureology Nano Shampoo and Nano Conditioner, Pureology Thickening Mist, and the Pureology Nano Wax.    

Whats good for Hillary’s friends and family is good for me.  I had to get my hands on the Pureology Nano Shampoo and Conditioner.  The Pureology Nano line of products includes, of course, Nano technology which helps to streghthen, moisturize, and improve your overall hair condition.  Added benefit Pureology is known to help retain hair color and has zerosulfates.

So lets put it to the test.  I opened the shampoo bottle and felt the consistency and smell.  It has a very luxurious feel to it and the smell is incredible, a cross between Jasmine and Roses.  I love it.  I used both the shampoo and conditioner and I really felt a noticable difference in my hair.  My hair was softer, manageable, and had an incredible shine.  Although the conditioner is supposed to be on the heavier side it did not weigh my hair down.  I have darker hair so many times the deeper conditioners can make my hair look greasy.  Not with the Pureology Nano.  I give this combo a definite thumbs up.  I know you all will love it!

PureOlogy the Answer to Dandruff!

Pureology DandruffDo you have tell tale signs of dry scalp and the dreaded dandruff?  It definitely happens to the best of us so don’t fret.  We have the answer.  You will never guess but PureOlogy has launched a fab new dandruff treatment to help relieve us of those pesky white flakes, ZeroSulfate DandruffScalpCure Shampoo and DandruffScalpCure HairCondition.  Not only is DandruffScalpCure fantastic on color treated hair it also contains a certified organic botanical blend of mushrooms, green tea and burdock root to calm and soothe the scalp while protecting, strengthening and hydrating hair!  That is one powerful treatment that will not further harm our scalp.  Bonus like all PureOlogy products, DandruffScalpCure is 100% Vegan and is never tested on animals.

“Women no longer have to compromise great hair color in order to address the problems associated with dandruff,” notes Dalia Levi, Director, Global Marketing for PureOlogy. 
 
What is the secret to the miracle cure?  The treatment is comprised of 2% Pyrithione Zinc which helps to fight the scalp scaling, itching and flaking associated with dandruff as well as prevent the recurrence of dandruff-related symptoms with regular use.  

“Using an intense 2% dose of Pyrithione Zinc is something that sets these products apart from others in the industry,” adds Levi.

I know sometimes we all need a litte help and PureOlogy is our answer!  Product review to come soon.

62nd Annual Tony Awards – StyleBell Exclusive!

62nd Tony Awards Gift Lounge, Brooke Shields, Whoopi Goldberg, Mary Louise Parker

StyleBell Exclusive:  I was invited to hang with the celebs at the 62nd Annual Tony Award’s Offical Presenter Gift Lounge!  Yes that is where celebs get to pick and choose fab products.  The stars included Whoopi Goldberg, Brook Shields, Mary Louise Parker, Alec and Steven Baldwin, Laurence Fishburne, and the entire original case of Rent just to name a few.  Thanks Pureology for inviting me along on this ride of a lifetime! 

PureOlogy Serious Colour Care was the haircare sponsor of the Official Presenter Gift Lounge at the 62nd Annual Tony Awards.  So lets get down to the good stuff.  Which Pureology product did the stars love?

Before she headed out to host the main event, Whoopi Goldberg consulted with PureOlogy National Artistic Team Member Mary Katherine Hecht for the ultimate hair advice. Mary Katherine recommended the NanoWorks Shampoo and Condition. Whoopi was excited to try the product especially when she found out that it was 100% Vegan.

Lipstick Jungles, Brooke Shields made her way through the suite with her beautiful daughter on her hip. As she breezed through the PureOlogy booth she couldn’t pass up the ColourMax, since she plans on spending countless hours in the sun with her children.

The talented Mary Louise Parker fell in love with the HydrateShampoo and Condition for her daughter. She mentioned “My daughter has an afro, she needs hydration put back into her hair.”

Two Baldwin’s are better than one.  Alec and Steven Baldwin came through the suite together in their tuxes. Alec headed straight for the HoldFast. As he squirted a large amount of the gel on a napkin and rubbed his finger through it, he states “I know gel, and THIS is good gel.” Steven was no stranger to the product as he knew his wife was a fan.  Both Baldwin’s walked away with gift bags filled with product.

The talented Laurence Fishburne and his wife were excited to hear about PureOlogy, when we mentioned to the couple that the line is 100% Vegan, Laurence did a little groove, he was so excited and couldn’t wait to try the product.

It would not be the Tony’s unless the original cast of Rent showed up. The suite was packed with some of the most talented actors in the business, from Mimi, Roger to Angel, all were in love with the product and couldn’t wait to go home and try the 100% Vegan products.

(Image Courtesy of Wire Images)